How Do I Get the Most Amount of Money for My House?

by stephanie baron, realtor

Step 1: Get in touch with the RIGHT Realtor

Find yourself connecting with the right people who can guide you in the right direction to optimize the sale of your home. Sit down and interview a number of Realtors who sell in your area, not every Realtor is the same!

Chose one that you feel comfortable with, is professional, and has the network to showcase your home when it is ready to be put up for sale. The right Realtor & brokerage will have the resources, knowledge, and connections to set you up for success. At The Moore Group we have all the right tools to ensure you get the most money for your home!

Step 2: Make a List of projects to tackle prior to selling

All homes come in different shapes, sizes, and conditions. If you have a newer home that does not require any renovations, your list might be as short as touching up scratches on the walls, deep cleaning appliances, decluttering and staging the home for photos and showings.

If you have an older home that may require more updating, talk to your Realtor on what they would recommend for best return on investment. It might be as simple as a fresh coat of paint or updating light fixtures and hardware. Or your home might require some larger projects such as a new furnace, roof, flooring, or windows.

Remember – first impressions are everything and good curb appeal goes a long way, so consider sprucing up the landscaping or putting in a new front door. It all depends on your budget and your timeline. If you can, don’t rush the process and don’t be afraid to ask your Realtor for recommendations.

Step 3: Decide on an appropriate list price

There can be different strategies when it comes to pricing, and it really depends on what kind of market we are in. It is important to know that all neighbourhoods perform differently, your Realtor should have the right market stats and knowledge to guide you through this.

DO NOT overprice. We get it, you want all the money for your home but unfortunately, if your home is worth $500,000 and you list it for $575,000 to “test it out”, you may end up selling less than its original potential. This can result in the home sitting on the market for longer and this is when buyers start thinking “there must be something wrong with it”.

On the other hand, you don’t want to underprice your home in hopes of a bidding war. Why? #1. You may not get multiple offers to drive up the price and #2. If you price it too low buyers may think there is something wrong with the property. Ultimately it is your decision, but you hire a Realtor for a reason. Be sure to take their recommendations into great consideration.

Step 4: Hire a Realtor who will provide top notch, professional marketing

When I say all Realtors are not the same, I mean it! Ask what they will provide for you under the commission they are charging. Are they just taking photos on their smartphone or are they hiring the best photographer in the city?

At The Moore Group you can count on us bringing in the best photographers who will capture your home to the best of its ability.

Our commission package offers anywhere from professional photos to high end videos including drone shots. We also offer a meeting with our styling consult who meets with you first to ensure you are optimizing each room so it shows 10/10. Cleaning services are also included just prior to photos, the surface clean helps make everything sparkle in the photos & videos!

Is your home outdated?
Here are 5 recommendations for best return on investment.

1. Paint – a fresh coat of neutral interior paint will go a long way. ROI: approx. 60%

2. Countertops or kitchen renovation – an old kitchen can easily date a home. A full kitchen renovation is huge, but you can easily spruce it up with new countertops, hardware, or newly painted cabinets. ROI: approx. 75-100%

3. Flooring – update flooring for a newer and fresher look. Vinyl plank flooring is always a good choice! ROI: 100-150%

4. Updating the bones of the home – foundation, roof, windows, etc. ROI: depending on the scale approx. 75%

5. Bathroom – an important room for most buyers who are looking for an updated and clean space. ROI: approx. 62% 

Contact us at The Moore Group if you are planning on selling your home. We take pride in helping our clients get the most out of their home!